Lean Digital

Improvement methodologies have been used in the software world for a very long time, with approaches like Agile and Lean digital methodology playing a key role in speeding up the development of digital products. Agile principles and ideas – like Scrum and its way of structuring teams and organizing the work – have found their ways into many a lean company. Lean digital thinking and the Toyota Production System, in turn, have greatly influenced the development of these approaches.

Lean Digital is the methodology by which companies apply lean principles to the development process of new digital products.

The world of startups and entrepreneurship has also drawn a lot of inspiration from lean management. Eric Ries’ best-selling book The Lean Startup offers a framework for quick experimentation and validation of learning that is often viewed as an interpretation of lean’s PDCA cycle – and the very idea of involving the customer at different stages of the process clearly reminds of the fundamental lean idea of listening to the Voice of the Customer.

Despite this great level of cross-contamination, however, a disconnect still exists between the world of ‘traditional lean’ and that of young, digital companies. A few pioneering organizations such as softrware company Theodo are trying to bridge that gap by solidly applying lean thinking to their digital work. This is a new frontier for lean thinking.

Why lean marketing is the future

FEATURE – No organization can expect to survive without a sound marketing strategy. The author outlines the main elements and advantages of a lean marketing approach.  

Quality first means more sales

CASE STUDY – This insurtech venture has found in Lean Thinking a way to tackle its many scaling issues. It’s grown from two to fifty-five people in less than four years, ultimately thanks to a strong focus on quality.

Leveraging lean learnings to face the crisis

NOTES FROM THE (VIRTUAL) GEMBA – This week, the author chats with an innovative insurance company as it relies on its lean learnings to ensure business continuity and switch to remote working during the Covid-19 crisis.

When startups visit Toyota

FEATURE – Digital organizations are starting to recognize that Toyota’s unique approach can show them the way forward, just like it does “traditional” organizations. Here, we hear from a few startup CEOs following their trip to Japan.

Slashing onboarding time for new developers

BUILDING BRIDGES – Using kaizen, a team at Theodo was able to reduce the time necessary to install a project on a new developer’s computer from three weeks to twelve minutes.

Ferreting out lean improvements at a web company

NOTES FROM THE GEMBA – The author visits a comparison website that is gradually integrating agile and lean thinking in its processes, identifying new and exciting improvement opportunities.

With digital, lean finally reaches CEOs

INTERVIEW – At last month’s Lean Digital Summit in Lisbon, César Gon told attendees how, with lean digital, we have an opportunity to finally get the attention of CEOs and business leaders.

Developing customer loyalty in the digital age

FEATURE - To get on a path of sustainable growth, an organization must get to know its customers... and there is no better way of doing so than embracing and analyzing their complaints.

A story of lead-time in digital

BUILDING BRIDGES – In another article for their series, lean digital company Theodo tells us about their efforts to measure and reduce its lead-time to deliver product features.

Knowledge-building for lean: a profile of Sari Torkkola

PROFILE - When years of hard work to re-organize Patria's IT operations led to disappointing results, Sari Torkkola didn't throw in the towel. Instead, she started to build her department's understanding of lean.
nationwide standup meeting

Lean IT at Nationwide: developing 9,000 people

INTERVIEW – At the recent Lean Transformation Summit in Las Vegas, our editor sat down with Nationwide to hear more about the mutual company’s application of lean thinking to IT and how they are working towards getting 9,000 people onboard.
IT value stream lean management

The information value stream: analysing the state of lean IT

FEATURE – Lean thinking is increasingly applied end to end, reaching virtually every area and function of the enterprise, and yet in many companies IT is still left out of the lean transformation. Isn't this dangerous in a world that is going more and more digital?
lean methodology in a digital transformation

Why lean thinking is the engine of a digital transformation

FEATURE – The goal of your digital transformation is not only to develop new technologies and innovative processes, but to turn your people into the kind of "smart creatives" who will lead your firm into the future. Lean will get you there.
lean thinking compatible with digitalization

Lean thinking is perfectly compatible with digitalization

FEATURE ARTICLE – Day after day, groundbreaking technological advances are dramatically changing industry. It is clear that we are now experiencing a new industrial revolution, but what’s the role of lean thinking in this Digital Age?
lean startup pezziardi interview

Using lean startup ideas to redesign service to citizens

INTERVIEW – When we think of innovation we rarely think of government, and yet the public sector is in desperate need to modernize and improve. Pierre Pezziardi is on a mission to bring innovation to the French government.
lean it digital transformation

Lean IT should take center stage in a digital turnaround

COLUMN – Digitalization is now on the agenda of executive teams and is encouraging organizations to review their business models. But how does IT fit into the picture? What is its role? How can lean help?
lean startup blablacar interview

How hypergrowing BlaBlaCar kept lean startup spirit alive

INTERVIEW – At the recent Lean IT Summit, Planet Lean spoke to BlaBlaCar, a Paris-based company that has managed to keep the startup way of thinking alive in the face of the hypergrowth it experienced in the past four years.
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Only lean management can save our IT departments

FEATURE ARTICLE - Traditionally seen as the mother of all evil, the IT department in our organizations has a long way to go before it fulfils its potential and becomes an actual facilitator in the delivery of excellent products and services. In the past few years, IT leaders have realized that lean management can help them to transform the function.